: +1 (646) 661-6066Personal cloud market trends in Asia-Pacific region
Developing markets are experiencing a rise in adoption of personal cloud services over the recent past. With the continuous rise in the users of personal cloud, the service providers are eyeing to leverage the wide range of opportunities to nourish the regional customer base. The encash these opportunities the service providers are forming different types of collaborations with the regional telecom operators for enhancing the personal cloud data storage.
The market participants have initiated the acquisition of customers from the small scale industries expecting a significant adoption rate of personal cloud services.
The market leaders such as Microsoft and Google, are continuously looking upto launching of their breakthrough innovations in the Asia-Pacific regions thereby fueling the competition among the market players in this geography. The market players are chasing to explore untapped opportunities available across a number of countries of this region. The regional players are second to none in their customized offerings suiting the user requirement which may differ region to region and country to country. Further, the enterprises across different countries in Asia-Pacific region are preferring to avail the services from the regional players as compared to the MNCs as a result of the confidence gained out of the proximity.
Factors such as rise in adoption of smartphones, tablets and laptops offering the mobility to the users, paired with increasing awareness about the personal cloud services are fuelling the market growth in this region. Also, with the surge of cloud computing due to the convergence of various technologies such as social media, mobile platforms and cloud services. Further, the initiatives taken by the governments of developing are helping the improvement on internet penetration would lead in better adoption of cloud services in coming. The service providers are also going different miles to make a conducive environment for the penetration of personal cloud services by saying a lot and spreading awareness regarding the same across masses and industries along with the economic service packages to win the customer base share and customer mind share.
